{"id":496,"date":"2025-04-14T14:09:18","date_gmt":"2025-04-14T17:09:18","guid":{"rendered":"https:\/\/linearsm.com.br\/?p=496"},"modified":"2025-09-22T17:47:26","modified_gmt":"2025-09-22T20:47:26","slug":"integracao-de-previsao-de-demanda-com-planejamento-robusto","status":"publish","type":"post","link":"https:\/\/linearsm.com.br\/en\/integracao-de-previsao-de-demanda-com-planejamento-robusto\/","title":{"rendered":"Integrating demand forecasting with robust planning\u00a0"},"content":{"rendered":"
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Introduction<\/h5>\n

Accurate demand forecasting is one of the keys to guaranteeing a balance between product availability, service levels and operating costs. Since 1997, Linear's mission has been to solve complex planning problems based on mathematical modeling, statistics and artificial intelligence<\/strong>and applied directly to the reality of the supply chain.\u00a0<\/p>\n

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In this article, you will understand how Linear's solutions<\/strong> help companies increase the accuracy of their demand forecasts and make more assertive decisions.\u00a0<\/p>\n

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Science-based demand forecasting\u00a0<\/h5>\n

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Linear has developed a forecasting engine that applies statistical and artificial intelligence models<\/strong> to analyze time series, identify patterns and anticipate demand with high precision.\u00a0<\/p>\n

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Among the methods applied are:<\/strong>\u00a0<\/p>\n

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      1. traditional models<\/strong>: Cubic Spline, Exponential Smoothing, Linear, SARIMA, TBATS\u00a0<\/p>\n

      2. AI models<\/strong>: Decision Tree, Elastic Net, Gradient Boosting, K Neighbors, Lasso, Neural Networks, Ridge, Random Forest, SVR\u00a0<\/p>\n

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      These models take into account seasonality, promotions, exogenous variables and the specific behavior of each product and market. They are also capable of segmenting demand and identifying outliers automatically, offering a robust and personalized view of the forecast.\u00a0<\/p>\n

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      Otimix: forecasting integrated with planning\u00a0<\/h5>\n

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      O Otimix<\/strong> is Linear's main platform for supply chain planning. Its functionalities include:\u00a0<\/p>\n

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          1. Generation of multiple scenarios<\/strong> with different premises\u00a0<\/p>\n

          2. Integration with processes strategic, tactical and operational<\/strong>\u00a0<\/p>\n

          3. Visualization of surpluses, shortages, bottlenecks and idleness<\/strong>\u00a0<\/p>\n

          4. Support for the definition of sales, production and supply targets<\/strong>\u00a0<\/p>\n

          5. Analysis of logistical and production trade-offs<\/strong>\u00a0<\/p>\n

          With this, Otimix allows demand forecasting to stop being just an estimate and turn into a active decision-making tool<\/strong>with data integrated into the entire planning cycle.\u00a0<\/p>\n

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          iDRP: assertiveness in the short term\u00a0<\/h5>\n

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          For daily primary distribution planning, Linear offers the iDRP<\/strong>, a web platform focused on:\u00a0<\/p>\n

          1.\u00a0Demand Sensing<\/strong> for more granular forecasts\u00a0<\/p>\n

          2. Supply optimization<\/strong> considering overlap, foul and cover rules\u00a0<\/p>\n

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              3. Load composition and delivery generation<\/strong> based on logistical and tax parameters\u00a0<\/p>\n

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              4. Tracking of positioned stock<\/strong>, stock in transit and shelf life\u00a0<\/p>\n

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              With iDRP, forecasts are dynamically adjusted to operational reality, guaranteeing reduction of stocks at the end and reduction of out-of-stocks<\/strong>.\u00a0<\/p>\n

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              Intelligence applied to forecasting\u00a0<\/h5>\n

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              Linear's tools not only predict, but learn and evolve over time. This is possible thanks to the combination of:\u00a0<\/p>\n

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                  1. customized modeling per client.<\/strong>\u00a0<\/p>\n

                  2. Interaction with ERP and legacy systems.<\/strong>\u00a0<\/p>\n

                  3. Modern environments with integrated dashboards <\/strong>(Excel, Web, Power BI).\u00a0<\/p>\n

                  4. Treatment of historical data <\/strong>with recurring promotions and corrections.\u00a0<\/p>\n

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                  This technological ecosystem guarantees high-quality forecasts, with a direct impact on materials planning, production, supply and commercial strategy.\u00a0<\/p>\n

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                  Conclusion\u00a0<\/h5>\n

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                  Demand forecasting needs to be accurate. It sounds redundant, but this is the competitive edge of those who turn data into decisions. Linear offers a unique and deeply technical approach that combines science and business to deliver robust, customizable and effective solutions<\/strong>.\u00a0<\/p>\n

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                  If you want to increase the accuracy of your demand forecast and improve the performance of your supply chain, talk to the Linear team<\/strong>. We have the technology, knowledge and experience to take your planning to the next level.\u00a0<\/p>\n

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                  Click here<\/a> <\/strong>to get in touch and find out how to apply mathematical intelligence to your business.\u00a0<\/p>\n

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                  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

                  Introdu\u00e7\u00e3o A acur\u00e1cia na previs\u00e3o de demanda \u00e9 uma das chaves para garantir o equil\u00edbrio entre disponibilidade de produto, n\u00edvel de servi\u00e7o e custos operacionais. A Linear, desde 1997, tem como miss\u00e3o resolver problemas complexos de planejamento com base em modelagem matem\u00e1tica, estat\u00edstica e intelig\u00eancia artificial, aplicadas diretamente \u00e0 realidade da cadeia de suprimentos.\u00a0 Neste […]<\/p>","protected":false},"author":3,"featured_media":512,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[1,10,11],"tags":[],"class_list":["post-496","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ferramentas","category-planejamento-integrado","category-previsao-de-demanda"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/linearsm.com.br\/en\/wp-json\/wp\/v2\/posts\/496","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/linearsm.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/linearsm.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/linearsm.com.br\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/linearsm.com.br\/en\/wp-json\/wp\/v2\/comments?post=496"}],"version-history":[{"count":17,"href":"https:\/\/linearsm.com.br\/en\/wp-json\/wp\/v2\/posts\/496\/revisions"}],"predecessor-version":[{"id":847,"href":"https:\/\/linearsm.com.br\/en\/wp-json\/wp\/v2\/posts\/496\/revisions\/847"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/linearsm.com.br\/en\/wp-json\/wp\/v2\/media\/512"}],"wp:attachment":[{"href":"https:\/\/linearsm.com.br\/en\/wp-json\/wp\/v2\/media?parent=496"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/linearsm.com.br\/en\/wp-json\/wp\/v2\/categories?post=496"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/linearsm.com.br\/en\/wp-json\/wp\/v2\/tags?post=496"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}